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Build an intent-based outreach SaaS and use Reddit as primary early-acquisition channel

SaaS that finds high-intent leads and connects outreach, using Reddit posts and playbook to acquire first customers.

Summary

Replicate Goji Berry AI's product wedge: an AI-enabled outreach platform that surfaces high-intent leads and connects them through the app. Use the exact Reddit playbook (story posts, proof, subtle product links, account warm-up and seeded early engagement) to get initial traffic and first paying customers.

Problem

Cold outreach tools surface low-intent leads and produce poor reply/conversion rates for small teams.

Target customer

Startups, small sales teams, freelance growth agencies and founders who need higher-converting outreach leads.

Solution

Provide AI-driven intent scoring on public signals, curated high-intent lead lists, template outreach flows and one-click connection/sending from the platform.

Business model

tiered saas subscriptionsusage-based billing (leads consumed)paid onboarding / setup for agencies

Distribution

reddit (targeted niche posts)content marketing / case studiesproduct huntdirect outreach to small agencies

Required skills

product development (web app)ml / prompt engineering for intent signalsapi integrations (email, crm)growth marketing (reddit)customer success

Source evidence