Cold-Email Campaign Setup + Recurring Managed Leads (setup offer)
Charge for hands-on cold-email system setup plus recurring delivery of leads and managed outreach.
Summary
Sell a higher-ticket setup package where you implement a client's cold-email system (templates, flows, delivery) and then provide recurring verified leads and optionally managed outreach. Use paid ads and sales team to scale this higher-ARPU funnel.
Problem
Many buyers sign up for lead tools but don't know how to use them effectively, causing churn and low conversion.
Target customer
SMB founders, agencies, and sales teams who want immediate results but lack cold-email expertise.
Solution
Offer a paid setup/onboarding service that configures cold-email sequences and delivers initial leads; then supply a recurring lead package or managed outreach to drive results and justify higher ad spend.