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Curiosity Quench — hobby/action-plan app to reduce phone scrolling
A consumer mobile app that gives users bite-sized hobby action plans to help them scroll less.
Summary
Build a mobile-first consumer app that replaces mindless scrolling with short, actionable hobby plans and micro-challenges. Charge an annual subscription at a low price point and drive user acquisition via short-form social videos.
Problem
People spend hours scrolling and lack simple, actionable ideas to replace screen time.
Target customer
Consumers who want to reduce phone time and try new hobbies (young adults/creators audience on TikTok/Instagram).
Solution
Provide curated, step-by-step hobby action plans and daily micro-tasks in an app, with push reminders and progression to keep users engaged.
Business model
paid annual subscription ($30/year as in the case study)in-app upsells (guides, courses)referral / affiliate partnerships
Distribution
app store / google playtiktok organic videosinstagram reelsyoutube clips
Required skills
mobile development (react native / expo)backend (supabase or similar)product design / uxshort-form video content creation and community marketing