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Product-analytics setup & dashboards service (PostHog specialization)
Help startups implement self-hosted analytics (PostHog), instrument events, and build growth dashboards and experiments.
Summary
Provide implementation and ongoing analytics services: install PostHog, instrument key events, create conversion dashboards, set up A/B tests and session replay, and train teams to use the data for iterative growth.
Problem
Startups lack proper instrumentation and actionable dashboards to measure feature usage, conversions, and growth experiments.
Target customer
Early-stage startups and bootstrapped SaaS teams that want product analytics without hiring senior data engineers.
Solution
Offer full-service PostHog setup, event taxonomy design, dashboard creation, A/B testing configuration, and coaching for product teams.
Business model
one-time setup fee + monthly analytics retainertraining workshopsconsulting for experiment design
Distribution
startup communities (yc alumni, indie hackers)content marketing (how-to guides, demos)direct outreach to early-stage founders
Required skills
product analytics (posthog/ga/amplitude)event instrumentation (frontend/backend)sql and data analysisgrowth/experiment design