← Back to database
Sell LinkedIn & Content-System Online Courses (solo)
Create and sell online courses teaching how to use LinkedIn and how to build a repeatable content system.
Summary
Justin runs a one-person business selling information products: one course on using LinkedIn effectively and another on building a content system. He promotes via daily social posts and long-form newsletter content to move followers to paid offers.
Problem
Many professionals and creators lack a step-by-step course showing how to grow on LinkedIn and build a repeatable content workflow.
Target customer
People who want to use LinkedIn effectively and/or build their own content system.
Solution
Package practical how-to training into evergreen online courses, promote daily on LinkedIn/Twitter, and convert newsletter readers into buyers.
Business model
one-time course salescourse bundles and upsellsaffiliate/referral partnerships
Distribution
linkedintwitteremail newsletterwebsite (kajabi or similar)
Required skills
course creation (curriculum design)content marketingcopywritingvideo/audio recording and editing