Creator-driven distribution service for SaaS (YouTube creator partnerships)
Build a repeatable outreach + deal system that recruits YouTube creators to promote SaaS via paid placements, affiliates, or co-founder equity.
Opis
Run a service (or in-house growth channel) that sources YouTube creators, vets them by engagement metrics, and executes fixed-fee + commission partnerships or equity co-founder deals to drive SaaS customer acquisition.
Problem
Many early SaaS builders can build products but lack predictable distribution and customer acquisition.
Klient
SaaS founders and bootstrapped startups seeking predictable, creator-driven acquisition; also creators seeking monetization or equity.
Rozwiązanie
Implement a four-step creator-sourcing system: discover creators by keyword, vet by engagement (>10% views/followers and ~100 comments), run a multi-email outreach sequence, and offer two-package deals (lower upfront/larger commission vs higher upfront/lower commission). Start with a single test video before committing to multi-video packages.